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Csr Literature Review

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Literature Review Evolution of theory of CSR1 The 50s The connection between corporations and society has been to industrialists’ mind since the age of Henry Ford, if not before but the first effort to theorize this relationship has been made by Howard Bowen’s Social Responsibilities of the Businessman (1953) who tried to give systematic and rationalized arguments in favor of CSR by stating that the big corporations should consider using their power and influence with social consequences and responsibilities in mind. The main argument to this point came by Milton Friedman (1962) who argued that the “only responsibility of a corporation is to its shareholders”. Academics were divided between the two arguments for a decade without advancing a lot the debate. The 70s It was not until 1970 when Wallich and McGowan made a first attempt to demonstrate a connection between CSR and shareholder interests. Their main argument was that the corporat...

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